Pasture Perfect™ Retail Range adds Antibiotic-free Labeling

Over the coming months keep an eye out for a new antibiotic free statement on our Pasture Perfect retail labels. While there is little use of antibiotics in New Zealand farming, consumers want to be sure the meat they are eating has never been treated with antibiotics. Pilot has been working with our suppliers on antibiotic free verification, and will be introducing the new labels to our retail products beginning with August production....

Pilot Launches Pasture Perfect™ Meats Website

In support of its growing retail presence, Pilot Brands launched www.PasturePerfectMeats.com in July, recognizing the need for a consumer-oriented site for the retail brand. “Our iconic Pilot brand is well known in the foodservice sector, but not so much to consumers at retail,” said Andy McIsaac, Pilot’s VP of Marketing. “With the launch and increasing success of our Pasture Perfect retail brand, we saw the need to support the brand with its own web presence. The new site contains the essential qualities of fine grass-fed meat that we’ve always promoted on the Pilot site, but tailored to consumers and the new brand.”...

Pilot Introduces Pasture Perfect™ American Style Kobe Beef Franks

Following the warm reception received for our Grass-Fed American Style Kobe Burgers, Pilot Brands has extended its Pasture Perfect retail range to include Pasture Perfect American Style Kobe Beef Franks. These uncured, gluten free franks are made with 100% free range grass-fed Wagyu beef, never treated with hormones or antibiotics. The juicy franks have been receiving rave reviews from hot dog lovers, and are available from select stores around the nation....

Pilot Launches American-style Kobe Burgers at Retail

Expanding on the success of our grass-fed Wagyu burgers in the foodservice sector, we are pleased to announce the launch of Pilot Brand American-Style Kobe Beef Burgers and Ground Beef at select retailers throughout the country. Pilot Brands’ 100% grass-fed, free range burgers are natural, have no added ingredients, and have never been treated with hormones. The delicious, juicy ground beef is available in convenient 8 oz. burgers and 1 lb. chubs. Please contact us at info@pilotbrands.com....

Firstlight™ Wagyu on ABC

ABC’s Hungry Hound recently screened a television spot featuring Firstlight Wagyu at Chef Jean-Claude Poilevey’s La Sardine in West Town, Chicago. In Chef Poilevey’s words, “I think it’s extremely tender, it’s very good tasting, it’s not dry; it’s a wonderful product.” To view the full video, click here, or look here for a transcript....

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Our quarterly newsletter is a great source of information on grass-fed meats, including supply trends and outlooks, product updates, nutrition, FAQs, chef and restaurant profiles, and more. We also offer chances to win some of our delicious grass-fed meats! If you are interested in grass-fed meats and would like to receive our newsletter, you can sign up here. We know you’re busy, so we keep the newsletters limited to informative quarterly issues—and we will never share your information with others....